The Oscars on Sunday (22 February) seem certain to give further impetus to Bernhard Schlink's The Reader and Vikas Swarup's Slumdog Millionaire (originally Q & A), two novels to which film adaptations have given new lives.
The Reader, despite being more than 10 years old, had endured as a core stock title, selling a steady 25,000 copies a year. The tie-in (December 08) to the Stephen Daldry film has sold (Orion's figures) some 200,000 copies, and the standard edition has added some 50,000 sales at the same time.
Q & A never enjoyed, despite Doubleday and Black Swan's initial hopes, sales in the same league as those of Schlink's novel - though it did do very well in Ireland, selling 17,000 copies in 2007 thanks in part to the enthusiasm of radio and TV presenter Ryan Tubridy. Black Swan's tie-in has sold (BookScan TCM figures - lower than publishers' overall sales) 36,000 copies, and the original edition has sold a further 8,000 copies.