1,000-book installation promotes Markus Zusak's new novel
To mark publication this Thursday (11 October) of Bridge of Clay by Markus Zusak, Transworld plans to build a bridge of books on the third floor of Waterstones Piccadilly. Transworld has worked with Jack Arts to construct a bridge out of more than 1,000 books. Readers will be able to sit inside and listen to an audio clip from the new novel, read by Zusak. The first 300 visitors will receive a sampler of the book.
Zusak is the author of The Book Thief, which has sold more than 1 million copies in the UK.
Transworld senior marketing manager Alice Murphy-Pyle said: "The reading experience of Bridge of Clay is like no other. Clay builds a bridge to have one beautiful object to focus his grief on. The reader really steps into Clay's world when they read this book, so I wanted to create the feeling of entering a space quite separate from the everyday. Sitting under the bridge with the audio extracts playing, surrounded by objects in the book, helps bring Clay’s world to life."
The bridge will be open to the public from 10am on Wednesday (10 October).
Euan Tait, senior bookseller at Waterstones Edinburgh West End, has designed a Spotify playlist to accompany readings of the novel. It will be played at the installation.